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critical thoughts on graphic design

Deichmanske Library identity does what MIT failed to do

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Last week I commented on MIT’s new identity program. Here’s a similar one created for the Deichmanske Library, but it was created manually instead of programmatically. While similar in concept, the execution on this identity clearly prevails. I find it a small victory for designers who exist in a developer’s world. :)

 

Link

 

Written by adelle

March 25, 2011 at 5:50 pm

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Roxy copies CBC logo?

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Have the CBC joined up with Roxy on their spring collection? Or last springs collection as the case may be- since I saw the following at a Winners in downtown Toronto.

 

 

 

Written by adelle

March 15, 2011 at 1:46 pm

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Review: MIT Media Lab new logo

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Totally geekified – I love the concept. *love*  The execution is slightly lacking though. The color palette and the resulting gradient overlapping could have been utilized to create a more visually appealling effect that would also reflect on the futuristic cutting edge endeavours of the group. I also think white dots would have created a really fun interplay between positive and negative space.

link: Video on Vimeo

 

Written by adelle

March 10, 2011 at 12:44 pm

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Color of the day #CC3362

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Screw blue mondays! I’m jonesin’ for spring and this pink is rich enough to blanket me from the -20 windchill and chipper enough to remind me of warmer days to come.

 

Written by adelle

March 7, 2011 at 12:58 pm

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Making the invisible visible

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I’m always a fan of innovative guerrilla marketing, and this ad for Amnesty International from the agency Brothers and Sisters out of the UK is really good. Simple and effective… totally gave me the heebie-jeebies!

Written by adelle

December 6, 2010 at 11:52 am

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I am a designer!

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*chuckle*

(from FFFound via Rather Splendid)

 

Written by adelle

November 10, 2010 at 10:12 am

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Art Direction and Design

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A great article from the guys at A List Apart.

Written by adelle

November 5, 2010 at 10:50 am

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Innovative ad from AXA

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A great way to use the product and the marketing medium!

 

 

 

Written by adelle

November 4, 2010 at 11:40 am

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new kotex ads

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sorry for the long hiatus. Working on it! In the meantime… loving this ad by kotex. (vid1) The blue liquid thing is pretty funny. It’s an interesting direction too, considering their past ads with all the dots and the UK ad (vid2). While there is consistency in the lack of flowers and whatnot, those 2 campaigns still seem to contradict eachother… Because let’s be real here. It’s not a “monthly gift” from mother nature (Always) and it’s certainly not me and my beaver being best friends. Although that concept is pretty funny too… you could take that to so many nasty nasty places.

Written by adelle

April 19, 2010 at 11:30 am

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Incorporating browser interaction for an immersive experience

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Written by adelle

February 24, 2010 at 5:55 pm

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